Ecotourism policy

Since our founding in 1980, we have conducted our business with consideration for the natural environment and the local community. Honoring the history of log driving on the river Klarälven and creating jobs in the region were key reasons for starting the company.

Our goal is to operate the business on a long-term, sustainable basis while protecting the natural environment. We strive to develop the company in an environmentally friendly and climate-conscious manner, taking local conditions into account.

We offer both timber raft tours and canoe tours in a responsible way – taking the history, culture, safety and practicalities into consideration. Our guests learn about these aspects through travel documents, videos, and on-site briefings by our knowledgeable instructors.

By providing people with the experience to build their own timber rafts and float down the river Klarälven, we carry on the long tradition of log driving and its craftsmanship.

We prioritize purchasing from local stores and eco-friendly suppliers, especially for the provisions used on our tours. We also encourage our guests to support the local economy by shopping locally and participating in local tourism.

We invite feedback from guests and employees, which is essential for us to continuously improve our operations.

We have analyzed the risks of all our packages and developed plans to minimize the risks.

Our aim is for our guests, the local population, and our team to have fun experiences and create unforgettable memories.

Ecotourism aligns with the core principles of values of Vildmark i Värmland – locally driven adventure tourism combined with great responsibility for nature, culture, and people.